Agency owners usually know their bank balance and nothing else. This puts written premium, commission, retention, and the forward book on one screen.
What's Included
- Premium and commission by month, carrier, and agent.
- Retention beside new business because one funds the other.
- The forward book showing what renews and when.
- An assistant that writes the monthly summary.
How To Use
- Look at retention beside new business. Growth built on churn is not growth.
- Track commission, not premium. Premium is not your income.
- Watch the forward book so a heavy renewal month is planned for.
- Compare against the same month last year, not against last month.
Drill into losses with retention analysis, and into income with commission tracking.