Events fail on the gap between fixed and per-head costs. This separates them, then shows the break-even attendance, which is the only number that matters early on.
What's Included
- Fixed and per-head costs separated because they behave completely differently.
- Break-even attendance and break-even ticket price.
- A contingency sized to how far out you are booking.
- An assistant that models a poor turnout honestly.
How To Use
- Split fixed from per-head before anything else. It drives every decision.
- Work out break-even attendance early, while you can still change the venue.
- Add contingency proportional to lead time, not a flat ten percent.
- Model a disappointing turnout. Plan for it rather than hope.
Take bookings with booking prompts, and run the day with project management prompts.
